The opening of Optiek Atelier in Ghent welcomed guests into an atmosphere defined by sophistication, style, and vision. Guests were welcomed with sparkling drinks and immersed in an atmosphere that reflected the elegance and innovation of the brand. From the carefully curated interior to the warm and attentive hospitality, every detail contributed to a sense of exclusivity. More than just the opening of an eyewear boutique, it was a fully immersive experience where craftsmanship, lifestyle, and sophistication seamlessly came together — creating a night to remember.